Britain's Greatest Living Icon - Stephen Fry - 20-1 - 0.5 pts

The BBC Culture show is running a poll for Britain's Greatest Living Icon. 2 bookies have opened books on this, Skybet and Paddy Power. There is is significant discrepencies between their prices. For me, the value bet is Stephen Fry at 20-1 - I'd make him a 4-1 chance. He has cross age/gender appeal and I believe will appeal to the viewers of the Culture show.

If Paddypower had allowed me, I'd have had 4pts win - as it is, I;m restricted to 0.5 pts. N.B. The other runner at a too big price is 6-1 on Paul McCartney at Sporting odds. However I'm restricting myself to one bet - it is possible that market could be manipulated by a campaign, most likely for a musician.

Full list of runners:

Sir David Attenborough
Michael Caine
Stephen Fry
Sir Paul McCartney
David Bowie
Vivienne Westwood
Alan Bennett
Morrissey
Kate Bush
Kate Moss